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by Vijay Mahajan

by Eitan Muller

New-Product Forecasting Research with Focus on Diffusion Modeling

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Timing, diffusion and substitution of successive generations of technological innovations: the IBM mainframe case

Authors:

Vijay Mahajan

Eitan Muller
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Year:1996
Paper in Journal: Technological Forecasting and Social Change
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NPF Subjects:

multiproduct, intercategory, generational and contingent diffusion and substitution
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Empirical Case:

IBM Mainframes | USA Annual Systems in Use | Phister, Jr., Montgomery. 1979. Data Processing Technology and Economics, 2nd Edition.
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Link to Pub:

Mahajan, Vijay, Eitan Muller. 1996. Timing, diffusion and substitution of successive generations of technological innovations: the IBM mainframe case. Technological Forecasting and Social Change 51 109–132.
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